what is coaching?

What exactly is coaching?

ICF defines coaching as: "partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential."

Coaching is a powerful and non-judgmental transformational process. The coach listens actively and uses curiosity, questions and inquiry to unlock the personal, spiritual and professional potential in individuals. Champion Influence® coaches partner with coachees to facilitate progress by not only amplifying potential but also extracting the coachees’ barriers to goal attainment such as distractions, interferences and limiting beliefs.

In general, coaching is a personal development intervention and equipping method that improves thinking, increases awareness, and intensifies the responsibility and ability of the coachee to make stable and sustaining choices for future success.

Want to learn more? Submit your email address for a free download of the introduction to my book, The Handbook to Coach Yourself!

Why do people seek coaching?

People seek coaching for the following 3 reasons:

They want to solve problems.
They want to improve their performance.
They want to develop and achieve long and short term goals.

In 2018 The Columbia Business School surveyed 10,000 people and sought to answer whether or not people would enter into a coaching relationship and for what reasons. The majority of the respondents said that they would participate in coaching. Many said they wanted coaching to help with work/life integrations, leadership effectiveness and changing habits.

Here is a breakdown of the survey results:

30% wanted coaching relative to integrity, life, purpose, creativity and vision
17% wanted coaching for cross-cultural competencies, entrepreneurial activities and leading teams
16% wanted coaching for leadership and management improvements
8% wanted coaching for managing relationships
8% wanted coaching for career development, career transition and future job planning

In summary, coaching empowers people to become the best version of themselves so that they can live a fulfilled life, actualize their vision and goals and contribute positively to society.

Do you feel like you could benefit from personal coaching? Click the button below to learn more.

individual development

the champion influence® coaching certification

The International Champion Influence ® Coach Certification Program is designed for high-value professionals who want to confidently step into the coaching and facilitation industry. Rooted in the International Coaching Federation (ICF) core competencies and ethical standards, this program equips you with proven, revenue-generating methodologies while developing the skills, presence, and confidence to coach and facilitate effectively. You will be positioned to establish yourself as a trusted, influential coach and facilitator.

You get over 60 hours in the 15-week program and over 25 hours in the 4-week and hybrid programs of intensive, structured learning and development in coaching skills and methods, drawing on cognitive behavior practices, facilitation techniques and business building strategies using recognized systems for leading your coaching clients through an intentional process of creating awareness, action and results driven accountability with our coaching faculty going alongside you to turn coaching theory into coaching practice.

You get to choose from three certification modalities, a 15 week asynchronous and synchronous online program, a 4-week online intensive or the hybrid approach using our established Champion Influence ® SEATS Process ™ Coaching Methodology, Coaching & Leadership Curriculum and the CHAMPION Facilitation Curriculum. You will leave our program with a clear pathway to coach confidently and ethically as well be positioned to generate revenue as a certified coach.